{
  "schemaVersion": "1.0",
  "canonical": "https://bobbodily.com/case-studies/trainingplan-dev/",
  "subject": "TrainingPlan.dev",
  "publisher": "Bob Bodily",
  "publisherRelationship": "Owner and builder of the subject site",
  "evidenceClass": "First-party observational Search Console data and repository/deployment records",
  "fixedWindow": {
    "start": "2026-01-09",
    "end": "2026-09-04",
    "inclusiveDays": 239,
    "selectionRule": "First nonzero Google Search Console day through the last reconciled complete day at publication"
  },
  "reconciliation": {
    "partOne": {
      "window": "through 2026-08-05",
      "impressions": 574919,
      "clicks": 4850
    },
    "partTwo": {
      "window": "2026-08-06 through 2026-09-04",
      "impressions": 309880,
      "clicks": 4211
    },
    "total": {
      "impressions": 884799,
      "clicks": 9061
    },
    "overlapPolicy": "Only non-overlapping daily rows were added"
  },
  "comparison": {
    "previousWindow": {
      "start": "2026-07-11",
      "end": "2026-08-07",
      "impressions": 151067,
      "clicks": 1874,
      "ctrPercent": 1.24,
      "impressionWeightedPosition": 11.55
    },
    "latestWindow": {
      "start": "2026-08-08",
      "end": "2026-09-04",
      "impressions": 294127,
      "clicks": 3998,
      "ctrPercent": 1.36,
      "impressionWeightedPosition": 10.70
    },
    "reportedChange": {
      "impressionsPercent": 94.7,
      "clicksPercent": 113.3,
      "ctrPercentagePoints": 0.12,
      "positionImprovement": 0.85
    }
  },
  "acquisitionConstraint": "No deliberate backlink outreach, paid-link, guest-post, or digital-PR campaign during the study window",
  "prohibitedInterpretations": [
    "The site had literally zero naturally acquired links",
    "Any one intervention caused the complete growth curve",
    "The result guarantees transfer to another domain",
    "The search result establishes direct AI answer visibility",
    "The reported impressions or clicks equal customers or revenue"
  ],
  "privacy": "Raw query and page exports remain private. This package exposes reconciled aggregates and derivation without sensitive query detail.",
  "published": "2026-09-10",
  "reviewDue": "2026-10-10"
}